First question
Someone scans the QR code by the mirror or messages you from Instagram about color or prices, and that conversation lands in the salon's inbox.
Hair salons and beauty salons
Client messages no longer wait until the salon closes
A client wants her roots done before the weekend and messages at eight, while you're in the middle of a color. It lands on the salon's number, and whoever is on the desk picks it up.
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KM
Kapsalon Mees
Today
Automated
Hi Sanne, tomorrow at 14:00 you're in with Fleur for color and a cut. Does that still work?
I have to work late, I won't make it. Anything else this week?
Friday 16:30 just opened up. Color and a blow-dry takes a good two hours with your length, so you'd be done around 18:45.
Perfect, book me in.
How it works today
Where the salon's hours go
- A message about Saturday comes in while you're mixing color, and it's still sitting there at six.
- One client messages a stylist's private number, the next sends an Instagram DM, and the third calls during lunch.
- This morning's cancellation leaves a two-hour gap in the book, and nobody has time to call through the waiting list.
- An offer or a new treatment goes up on Instagram, and half your regulars never see it.
The client journey
From first question to the next appointment
Appointment
The request for a time reaches whoever is on the desk. They write it into your own book and confirm it in the same conversation.
Reminder
A day ahead the message goes out with the date, the time, the treatment and the stylist's name.
A slot opens up
When someone cancels, you send that slot in one go to the clients who said they wanted an earlier date.
Coming back
Six weeks after a color treatment a message goes out about the roots. You need that client's permission beforehand to send it.
What salons do with it
A typical week
The slot that opens up
A cancellation goes out as a message to the clients on your waiting list, instead of a round of phone calls.
What does color cost
Questions about prices and opening hours get answered from your own price list, Sundays included.
Reminder the day before
Every appointment gets a message with the time and the treatment, and canceling means messaging back.
A photo of the color
A client sends the photo of the shade she's after, and it sits under her name in the conversation.
A message to your regulars
A quiet week or a new treatment goes out as one message to the clients who agreed to it.
A review after the visit
A day after the treatment you ask for a review, with the link to your Google profile in it.
That's what other salons use it for. Have something else in mind for your clients? We'll add it.
Integrations
What your calendar passes on
We connect through Zapier and inbound webhooks. When your booking software sends a new or changed appointment, the flow sends the reminder with the name, time and treatment. If it can't, you queue tomorrow's reminders yourself as a list. If it connects to nothing at all, tell us and we'll build the connection.
Price
What it costs
The shared inbox, flows and campaigns come with every plan. Meta charges separately for each message you send, with no markup from us.
Frequently asked questions
About WhatsApp in the salon
Launch your first flow for your salon.
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